“The odds of going to the store for a loaf of bread and coming out with only a loaf of bread are three billion to one.” (Erma Bombeck)
Ecommerce can generate the level of statuses. Saas platform has seamlessly gained immense fame in a matter of no time as a number of practitioners are switching to it from on premise platforms. As,Saas platforms help in saving many hundred thousand dollars which can then be later used in any other utility. Beyond that Saas platforms are pretty much agile hence the provision of agility also makes them superior than commerce custom solutions.
Making use of Saas platforms is definitely not easy. Below is a list of pain points experienced by the brands that have switched to on premise solutions:
Replatforming
Replatforming a project is not as easy and a number of issues obstruct while replatforming a singular platform. The problems could be a concoction of technical, financial and other major marketing obstructions.
· Technical
Technical problems are inclusive of problems such as poor user experiencefelt by the customer, slow and slugging performance of a particular website and a lot of traffic. Also, the former platform is not completely capable of holding such features as the newer platform is capable of.
· Financial
Certain brand owners and owners of websites are incompatible of continuing their ecommerce business as their ecommerce business as a certain point will need mammoth maintenance costs, resultantly who would be able to keep up?
At a certain point, website owners see a curve or a sound move, converting on to it is a better opportunity for them. This conversion is in the form of switching to another ecommerce platform.
Not only this, but the new brand owners introducing themselves to the new market or entering newer marketing often choose the cost effective lines in order to prevent huge loss of investments. At times, the more cost effective platforms often outcompete the older platforms hence taking a new legal lead.
· Marketing
Marketing scenarios change with time. The most often conversion is done by marketing teams as they demand change for approval and for the diversion of traffic. New platforms seem to be more favorable for marketing hence people often switch to newer platforms.
Conclusion
Newer platforms definitely provide cost effective solutions to existing problems. If the aforementioned platforms are associated with your business, it’s high time you devise for a newer solution that will adjust to your needs and will definitely fix the problems obstructing your path.
“When I shop, the world gets better, and the world is better, but then it's not, and I need to do it again.
(Confessions of a Shopaholic-the movie)” Sophie Kinsella
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