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"I think about that 'empty' space a lot. That emptiness is what allows for something to actually evolve in a natural way. I've had to learn that over the years - because one of the traps of being an artist is to always want to be creating, always wanting to produce." (Meredith Monk)
White space, as mentioned in my previous blogs, is also known as negative space. All the content that illustrates the website, i.e., words, pictures, video, links, etc., needs spacing, i.e., the right amount of space. Giving all these factors the right amount of space elucidates a composition as a big picture. Too much-overcrowded content with almost no spacing between the images or headings creates a chaotic situation.
Significance of white space
One should understand the significance of white space in order to make it work as an effective strategy. Giving space to individual elements highlights the individual elements, and each element would be highlighted, resulting in the greater output of the website. Also, smaller things always give an aggregated advantage to bigger things.
White space elevates the significance of all types of websites, whether it be ecommerce websites or any minimalist-designed website. Most people are eager to see a vacant and apt website because they dislike exaggerated and overwhelming sites. With the white space indeed the applauding content is complementary.
The vitality of white space cannot be overlooked, as having white space pushes the user to focus on each individual element. This will result in increased generated revenue as compared to the invested one.
Long scrolling
For those websites, it is an added benefit to having long scrolling pages as they can utilize the enormous amount of space while leaving significant white space. With the subsequent left behind white space, the visual effect of any website is exponentially elevated; thereby, the website and the user both flow fluently in contrast to one another.
If somebody is still wishing to augment the already given space, he should make sure that the pages optimized are of ultimate full width. Make sure that both the vertical and the horizontal sizes are maximum to let the user completely flow in the colors and scheme of the subject of the website.
The chunking part is the most favorite and cheesy part for a number of visitors as different backgrounds appear while scrolling down the website giving it a positive and chunking impact.
“Nothing exists except atoms and empty space; everything else is opinion.” (Democritus)
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