SEO and your website’s success!
“Real search is about providing valuable information when it’s really needed to those who are actually looking for it.” (David Amerland)
Mondialisation has been the biggest revolution of all times, taking lead over renaissance and other revolutions of history. Mondialisation, in the race of today has been very closely affiliated with search engine optimization, abbreviated as SEO.
Search engine optimization is referred to as a phenomenon, comprising search engines like Google, Bing etc involved in the searching department on the web. The preceding search results are most preferable than the ones scrolling below.
If you can measure it, you can improve it
The adage clearly explains that when the efforts or investment can be measured, both the attributes can be improved and vice versa. There are various factors that Google has announced that help in measuring the success rate via the calculation and sum of the total population enticed to your site along with the conversion of consumers into customers.
Frequency of Keywords
What are the proper measures for driving the right traffic onto your site? Various factors are enlisted in this answer, the foremost being frequency of keywords. The use of such keywords should be emphasized that a simple user searches. For example, your article is about limbs and the recurrent use of ‘appendages’ is marked rather than limbs. A normal user will search limbs rather than appendages due to which no matter how flawless your content is, search engines will not show in the search made about limbs. Hence, it is of crucial importance to use the increase the frequency of appropriate keywords, in addition to the use of synonyms, for shrouding all the targeted relevant research.
“My rule of thumb is building a site for a user not a spider.” (Dave Naylor)
Quality Deserved Freshness (QDF)
Search engines mainly browse for keywords and fresh contents. The fresh contents have been labeled as ‘Quality Deserved Freshness’. This can be understood via some buzzing fad, fashion or any climatic change. The current scenario will be ranked on the very first page which will include your site relevant to that topic. However, after the degeneration of that scenario, your site will eventually acquire a former place.
For having frequent ranks, updating yourself and your site is the emblem of success.
Content mingling
Essentially, the quality of the content will only be appreciated if it is circulated round the globe. Without interaction, judgment is a mere prediction. Social media has tremendous diversity concerning the attribute of proliferation round the globe.
· Constant likes, shares and comments poke Google of the tremendous proliferation and appreciation of your content
· How long a visitor stays on your site i.e. ‘time on site’ or ‘long click’ also tap Google simultaneously about the mingling and socializing of your content among the generation.
· Pogosticking behavior, an indication about the acute ‘bouncing off’ of the visitor from your site due to the absence of their requirements on your site, also prick Google about the rate of content mingling.
“Google only loves you when everyone else loves you first.” (Wendy Piersall)
The strategies about the success of your website are everywhere. And the cooperative society like ours have been strengthening and focusing the logic behind the optimism of SEO. SEO unlocks the shower of success via the attribute of keyword frequency. Constant mingling of your fresh content will be an advantage for the success of your website.
“You can chase whatever keywords and phrases you like, but at the end of the day it’s all about those conversions.” (Matt Webb)
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