Using a local SEO marketing strategy to get found by people in your hometown
26 Apr 2017

“SEO isn’t about gaming the system anymore; it’s about learning how to play by the rules.” (Jordan Teicher)

Marketing local business needs some essential SEO tips. People have been betrayed with SEO experts, this is the reason they have now stopped believing that SEO still work or it’s just a myth for bogus people.


Essence of Local SEO

The essence of local SEO lies in the fact that four out of five users are frequently in use of search engines for their query of products and services. One of the researches conducted revealed that more than 60% of the population who conducted search engine research visited the store within the day however the remaining 30% of the population who made necessitated research via search engines visited the brick and mortar stores within the coming week.

A locally oriented strategy helps to drive more business as it bolster the consumers to spot your location.


Content: locally oriented

A locally oriented content make use of location i.e. maps, citations etc. But for boosting its sale one definitely needs to create a qualitative locally oriented content. A local content is such a content which gives the consumers comprehensive details regarding the location of the brick and mortar store.

A locally oriented business is more profitable than ever but this profit will only be attained if however certain guidelines are strictly followed over.

These guidelines include blog development targeting the niche to which your business is catering services to. This blog should also explain the sole purpose behind your business and the list of services that you offer.

Do not forget to use location motifs within the blog.

SEO Dubai is capable of demarcating its blog because of the essence of incorporating the location factor.


App applications

For consumers to reach you the simplest option is that your business location should be available on Google maps or Apple maps. If for instance, a user wants to come to you for purchasing and he cannot reach the particular destination despite of searching tremendously he will not come to you because in this age of technology when your business is not affiliated with any of the tech apps then definitely you’re in serious trouble.

“Search engines aren’t trying to make life harder for website owners. They see search as a product, and as they improve their product, the game changes by default.” (Kathryn Aragon)

Contact us for further details.